Best apps for finding holiday discounts
On Wall Street, I learned that timing the market is everything. The same logic applies to shopping: if you know when and where to buy, you protect your capital. Deloitte reports that the average U.S. shopper spends $1,652 during the holiday season, and saving even 15% means $250+ back in your pocket. Here are the best apps to make sure you don’t leave money on the table.

1. Honey (by PayPal)
- Automatically finds and applies coupon codes at checkout.
- Works with 30,000+ retailers.
- Users save an average of $126 per year just by clicking one button.
2. Rakuten
- Cashback app offering up to 10% back on major brands.
- Partners with 3,500+ stores.
- Since launch, Rakuten has paid over $2 billion in cashback to users.
3. RetailMeNot
- Daily deals, coupons, and cashbacks.
- Offers savings in both online and in-store purchases.
- Average savings: $20 per transaction.
4. ShopSavvy
- Price comparison app that scans barcodes.
- Finds cheapest prices online and locally in seconds.
- Studies show consumers using price comparison apps save 12–18% per item.
5. Groupon
- Best for experiences: dining, travel, activities.
- Discounts range from 30% to 70%.
- Over 48 million active users prove the model works.
Final Word
On Wall Street, I always chased alpha — returns above the market average. These apps are your alpha in the holiday shopping game. They don’t just save pennies; they protect your purchasing power. If you’re spending this holiday season, these apps make sure you’re investing your money wisely.