If you want to make $200 per client designing wedding suites, don’t approach it like a hobbyist with Canva. Approach it like a dealmaker.
I’ve built companies from zero to eight figures. The principle is always the same: find a niche with emotional urgency, price on value, control costs, and systemize delivery.
The wedding market? It’s a gold mine.
The U.S. wedding industry generates over $70 billion annually, and the average couple spends between $25,000–$35,000 on their wedding. When someone is spending $30,000, they are not arguing over a $200 design fee.
Here’s how you position yourself to collect it.
Understand the Real Product You’re Selling
You’re not selling paper.
You’re selling first impressions.
The wedding invitation is often the first physical touchpoint guests receive. According to The Knot, couples spend $400–$800 on invitations alone, and luxury couples spend well above $1,500.
If a couple is already budgeting $600 for print, a $200 design fee is reasonable — especially if you present it as a custom, cohesive “wedding suite” (invitation, RSVP card, details card, envelope design).
Sell transformation, not templates.
Build a $200 Offer That Makes Sense
Let’s talk numbers.
If you charge:
$200 for custom design
Spend 4 hours per client
That’s $50 per hour
Land 5 clients per week:
$1,000 weekly revenue
$4,000 per month
Only 3 clients per week? That’s still $2,400 per month working part-time.
Your cost structure is minimal:
Design software ($20–$60/month)
Mockup tools
Portfolio hosting
Your margins should exceed 80%.
That’s Wall Street efficiency.
Target Clients Who Already Have Budget
Don’t market to “budget brides.” Market to organized couples.
Where to find them:
Wedding planners (they influence 30–40% of vendor decisions)
Bridal Facebook groups
Instagram and Pinterest (where 80%+ of brides search for inspiration)
Position yourself as: “Custom Wedding Suite Designer | Elegant, Print-Ready, Planner-Approved”
That language attracts buyers, not browsers.
Package for Profit, Not for Time
Never sell “design by the hour.”
Sell tiers:
Classic Suite – $200 Invitation + RSVP + Details Card
I'm Richard Polk Vaughan, head writer at The Daily Credit, where I blend Wall Street expertise with freelance hustle. Crafting investment strategies and advising clients is my game, but I also dive into affiliate marketing and social media strategy. Outside work, you’ll find me on the tennis court or golf course, and I never say no to a good pizza. Balancing work, play, and passion keeps me sharp and ahead of the curve.
