How to Make $500 a Week Selling Custom Wedding Invitations

I’ve built businesses in markets where only disciplined operators survive. Custom wedding invitations? That’s a premium niche inside a $70+ billion U.S. wedding industry — and it rewards positioning, not volume.

Nearly 2 million weddings happen annually in the U.S. The average couple spends $400–$1,500 on invitations and paper goods. Your job isn’t to be the cheapest option. It’s to capture a small, profitable slice.

Here’s how to make $500 a week selling custom wedding invitations.

Reverse Engineer the $500 Target

Start with math.

Option 1:
2 clients per week at $250 each = $500

Option 2:
1 premium client at $500 = $500

You don’t need dozens of orders. One to two well-priced projects per week gets you there.

If you maintain just 4 clients per month at $500:
That’s $2,000 monthly from a focused niche.

Package for Profit, Not Per Hour

Never sell “design time.” Sell suites.

Classic Suite – $250
Invitation + RSVP + Details Card

Signature Suite – $400
Everything above + envelope design + custom monogram

Luxury Suite – $750+
Full wedding branding package

If just one client upgrades from $250 to $400, your weekly target becomes easier instantly.

Higher average order value reduces workload.

Control Costs and Protect Margins

If you’re delivering digital files:
Your monthly overhead might only be:

• Design software ($20–$60)
• Platform fees

Margins can exceed 80–90%.

If printing is included, target a 50–60% markup on print costs.

Example:
Printing costs $200 → Charge $400
That’s margin discipline.

Target Buyers With Budget

Couples spending $30,000 on a wedding won’t hesitate over a $400 invitation suite.

Market through:

• Wedding planners
• Instagram and Pinterest
• Bridal Facebook groups
• Vendor partnerships

Planners influence vendor decisions in a significant share of weddings. One strong planner relationship can generate repeat seasonal work.

That’s pipeline stability.

Systemize and Scale

Efficiency increases income.

Create:

• 10 base templates
• Reusable layout systems
• A streamlined onboarding process

If a $400 project takes 4 hours, that’s $100/hour gross revenue.

Reduce production time to 3 hours?
You increase effective hourly income by 25%.

Operators optimize time.

Increase Weekly Revenue Without More Clients

Add:

• Matching menus (+$100)
• Save-the-dates (+$150)
• Thank-you cards (+$75)

If 50% of clients add $150 in extras:
Your average order jumps significantly.

Now one client per week could exceed $500 alone.

Final Word from the Street

Making $500 a week selling custom wedding invitations isn’t about artistry alone.

It’s about:

• Selling premium packages
• Protecting margins
• Targeting funded buyers
• Leveraging referrals

One to two solid clients per week can hit your goal.

Small niche. High margin. Predictable demand.

That’s how disciplined operators build steady income streams.